Writing a tender response is so much more than words on a tender submission. Research, strategy and collaboration all form a key part of a Tender Writers role and go just some way to explain why the role of a tender writer is indispensable for businesses looking to grow and win contracts.
A successful Tender Writer starts with thorough research. This involves not only understanding the contract in minute detail, but also your business, its vision, mission and goals. A good Tender Writer will make time to talk to you and understand the business, understand the industry and your competitors. They will ask you about previous contracts, your experience and your ability to be successful with the contract at hand.
Tender writing is as much about strategy as it is about writing. Tender Writers must understand and analyse the criteria of the bid, identify what it is that the buyer is looking for, all whilst considering what your strengths and unique selling points are. They must think critically about how to position your organisation as the ideal supplier, whilst addressing potential challenges head-on.
Crafting a winning tender response is never a solo effort and takes collaboration with various stakeholders including subject area matters, managers and the project management team. A Tender Writer will need to be able to facilitate communication among these diverse groups to ensure they obtain all the information they need to ensure your bid is successful and you are accurately represented within your answers.
When writing the response to each question, the Tender Writer needs to be succint, cutting through all of the noise to get to the key pieces of information the buyer wants to read. They need to be persuasive in their langauage and attention to detail is essential. They need to do all of this, whilst managing deadlines, which can often be challenging.
Once a bid is submitted, a Tender Writers job does not end there. They are constantly seeking learnings, keeping on top of legislation and embracing process improvements to ensure there’s a loop of continuous improvement.
The role of a Tender Writer is a blend of research, strategy, collaboration, effective writing and continuous learning. It’s about writing winning submissions. As the competition for tenders can be strong, the expertise of skilled Tender Writers becomes increasingly vital as they support your business to grow.
To find out more about how our Tender Writers can help you visit our Tender Writing page or pop over to our About Us page to learn more about the team.
